Double the fun ...

North Star was like a proud parent on Sunday, February 7, when two of our clients – New Orleans and Miami Gardens – took center stage at the XLIV Super Bowl. And both shone like the stars that they are. The New Orleans Saints fought creatively and with class to a 30-17 victory over the Indianapolis Colts. And it all took place in Sun Life Stadium in Miami Gardens, Florida. Of course, we had nothing to do with training the Saints or spiffing up the stadium, but you can bet that major milestones such as these will be figured into the creative class recruitment brand for Downtown New Orleans and the community-wide brand being developed for Miami Gardens.

When it comes to these fine cites, when someone asks, Who Dat? soon there’ll be no question.